Summary: Use GIFs to promote products and sales and highlight team member introductions. It can be an engaging tool for your digital marketing strategy – read our tips to get started! You might not consider using Baby Yoda or sad Pokémon in a digital marketing strategy. Still, a graphics interchange format (GIF) image is one of …
Summary: Push the limits of what you’re doing by finding new content formats to create and new platforms to share that content and engage with other content creators and brands. The year is 2050, and content is still king…. Just kidding! The year is, of course, 2022 – the year in which we predicted that content would remain king. …
Summary: It is difficult to rank well for competitive keywords with a new website. Use low competition keywords in your SEO strategy. When a website is new or relatively unknown, it can be difficult to rank well for competitive keywords. And writing content and developing a strong online reputation can take time that you don’t have. …
Summary: Should your business use Reddit? There are many reasons why you should include Reddit in your content marketing strategy. Find out more here. Should your content marketing strategy include Reddit? Well, with over 48 million users a month, it might be a good idea for you or your clients. A lot of companies fail to include …
Summary: Vidyard held its Fast Forward Summit in March 2022, focusing on humanizing video sales. Want to know more about video marketing? Read further here. Video marketing is growing rapidly. It’s also a versatile tool to use throughout the customer buying journey and is very engaging, whether you create customer testimonials, how-to, or brand videos. Vidyard, …
Summary: With the boom in digital marketing demand, LinkedIn is reporting a similar increased demand for digital marketing expertise. In this post, we dive into LinkedIn’s recent report to review the hottest digital marketing skills. LinkedIn Marketing highlights in a recent report the extent to which the demand for marketers in digital roles has grown. Their …
Summary: Potential customers can’t help your business grow if they remain indifferent towards your brand. You have to pique their interest before you can think of selling to them. This process of getting someone’s attention and converting them into potential customers is known as lead generation. Editor’s Note: This post was originally published in March …
Summary: With the recent changes to Google My Business (now Google Business Profile), business owners need to utilize all the available functionality to help their business stand out. Here’s everything you need to know to make your Google Business Profile a success. Digital marketing offers unlimited opportunities to business owners and marketers. Google has access to …
It is undeniable that On-SERP SEO is a crucial part of any digital marketing strategy. In 2022 and beyond, digital marketers, and companies that embrace digital marketing strategies, need to be well versed in changing what they care about. Oh, and caring about many things at once comes standard with living in the digital world. …
Are you a business owner challenged with finding enough qualified leads for your business? Don’t worry, you are not alone! This is one of the top questions we get regularly. It’s the classic catch-22; you have a million things to do to support your business, and it would be great to solve the ongoing issue …
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